Active Reach Intelligence

Terms and Conditions

Last updated: March 30, 2026

Welcome to the services provided by Active Reach Intelligence LLP ("Company", "we", "us", or "our"). By accessing or using our platform, including the ActivePos point-of-sale software and related services, you ("Merchant", "User", or "you") agree to be bound by these Terms and Conditions.

1. Acceptance of Terms

By creating an account, clicking "I Agree", or using any part of the ActivePos platform, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions and our Privacy Policy.

2. Description of Service

Active Reach Intelligence LLP operates ActivePos, a multi-tenant SaaS Point of Sale (POS) platform designed for F&B and Retail merchants. The platform provides billing automation, digital receipt generation, customer engagement tools, and transactional communication services.

3. Account Registration

To use the platform, you must register an account at active-reach.ai/register. You agree to provide accurate, current, and complete information during registration, including your legal business name as registered with GST/PAN authorities.

4. Merchant Obligations

As a Merchant on the ActivePos platform, you agree to:

5. Data Collection & Privacy

We collect and process data in accordance with applicable Indian data protection laws. During onboarding, we capture your business details, consent timestamp, and IP address for compliance and audit purposes. Please refer to our Privacy Policy for full details.

6. Intellectual Property

All intellectual property rights in the ActivePos platform, including software, design, trademarks, and content, are the exclusive property of Active Reach Intelligence LLP. Merchants are granted a limited, non-exclusive, non-transferable license to use the platform for their business operations.

7. Payment Terms

Subscription fees and usage charges are billed as per the plan selected during onboarding. All fees are exclusive of applicable taxes. Failure to pay may result in suspension of services.

8. Communication Services

Active Reach Intelligence LLP provides transactional communication services as part of the ActivePos platform. These communications include digital bills, OTPs, receipts, and order notifications sent via SMS to the Merchant's customers.

8.1 Platform as Aggregator

The Merchant acknowledges that Active Reach Intelligence LLP operates as a SaaS aggregator for the purpose of sending A2P (Application-to-Person) SMS communications. The platform is registered as a Principal Entity under the DLT (Distributed Ledger Technology) framework mandated by TRAI.

DLT Compliance — Critical

8.2 SMS Facilitation Authorization

By clicking "I Agree" and utilizing the ActivePos platform, the Merchant (User) hereby appoints Active Reach Intelligence LLP as its authorized technical facilitator for all A2P (Application-to-Person) SMS communications.

The Merchant provides explicit consent for the Platform to:

  • Trigger transactional SMS (Digital Bills, OTPs, and Receipts) to the Merchant's customers.
  • Utilize the Merchant's registered Trade Name as a dynamic variable ({#var#}) within the Platform's approved DLT templates.
  • Use the Platform's registered Header (Sender ID) and Footer (- Active Reach) for all such communications to ensure DLT compliance.

8.3 Short-URL Domain

Transactional SMS may contain shortened URLs using the domain actii.me, which is the exclusive property of Active Reach Intelligence LLP. These URLs redirect customers to secure, itemized digital invoices and order summaries. The Merchant acknowledges that all content served via this domain is under the full control of Active Reach Intelligence LLP.

8.4 Audit Trail & Consent Logging

For every Merchant onboarded onto the ActivePos platform, the system captures and securely logs the following metadata as proof of the business relationship:

Timestamp of Consent Date and time the Merchant accepted these Terms (YYYY-MM-DD HH:MM:SS)
IP Address The Merchant's IP address at the time of consent
Legal Entity Name Verified business name captured from GST / Business PAN records

This metadata serves as the legal "Relationship Document" for DLT compliance and may be furnished to telecom operators or regulatory authorities upon request.

9. Limitation of Liability

To the maximum extent permitted by law, Active Reach Intelligence LLP shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from or related to your use of the platform, including but not limited to loss of profits, data, or business opportunities.

10. Indemnification

The Merchant agrees to indemnify and hold harmless Active Reach Intelligence LLP, its partners, employees, and affiliates from any claims, damages, losses, or expenses arising from the Merchant's use of the platform or violation of these Terms.

11. Termination

Either party may terminate this agreement with 30 days' written notice. Active Reach Intelligence LLP reserves the right to suspend or terminate accounts that violate these Terms, engage in fraudulent activity, or misuse the communication services.

12. Governing Law

These Terms shall be governed by and construed in accordance with the laws of India. Any disputes arising from these Terms shall be subject to the exclusive jurisdiction of the courts in Mumbai, Maharashtra.

13. Changes to Terms

We reserve the right to modify these Terms at any time. Changes will be effective upon posting to this page. Continued use of the platform after changes constitutes acceptance of the revised Terms.

14. Contact

For questions about these Terms, please contact us at:
Email: hello@active-reach.ai
Address: Level 4, Dynasty Business Park, A Wing, Andheri (East), Mumbai - 400059